Internet Marketing Term Dictionary O

O

Offline
Not connected to the Internet network.

Online
Connected to the Internet network.

Open Directory Project / Dmoz
Collection sites (with different topic) the largest on the Internet.

Opt-in email
Email requested by the first visitor to do subscribe to a website or via email.

Opt out email
Similarly, as an opt-in email, but the visitors chose not to join the mailing list a website.

OS (Operating System)
A program that provides the basic functions of the computer. For example, the operating system from Windows, MacOS and Linux

Outgoing links
Link on our website leading to other websites.

Overture
A search engine formerly known as GoTo.com, which can process more pay per click search engines than other similar.
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Internet Marketing Term Dictionary N

N

Netiquette
Short for "Internet Etiquette". Applied in the etiquette of the internet or email that includes the rules in sending an email.

Network
Collection of computers connected to each other.

News server
Computers in charge of receiving, storing and providing information to users in the form of newsgroup messages.

Newsgroups
Discussions on specific topics conducted online. This discussion is usually done via email, so that everyone who joined this newsgroup to participate send an email and read the results of the post.

News reader
A program that allows people to read and respond to messages sent to the user newsgroups.

Newsletter / ezine
Newsletter or ezine (electonic magazine) is the electronic magazine contains a collection of information is distributed via email or published through a website.

Newbie
Beginner internet user.
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Internet Marketing Term Dictionary M

M

Mailing List
List of people who receive email on a regular basis in the topic and specific period or can be referred to as a discussion forum via email.

MB (Megabyte)
The size of computer memory. One megabyte equals 1,048,576 bytes, or 8,388,608 bits.

Mbps (megabits per second)
A measure to see how fast data can be spread in a transmission is used, in this case is an Internet connection.

m-commerce/mcommerce (mobile commerce)
Business transactions conducted via mobile phones such as WAP technology.

Media Kit
File that contains information about a business or product description.

Media Planner
People who manage the planning advertising campaigns (ad campaigns).

Mega
Size equal to 1 million (1,000,000).

Megabit
Size equal to 1 million (1,000,000) bits.

Merchant
Place marketing and sale of goods or services on the Internet.

Merchant Acccount
Commercial bank accounts made under the treaty agreed by the parties and the business manager of the bank. Merchant account, allowing the business manager received payments from customers via credit card. For more simple it is the same merchant account as 'savings' or bank account numbers.

Merchant Agreement
Agreement should be agreed between the Merchant with Merchant Provider Acccount.


Meta Refresh
A code that is created in a web page so visitors can automatically switch to the new page.

Meta Tags
HTML tags in a web page that describes some aspects of content from the web page. In computer science, the prefix "meta" means about or describe. For example "meta data" means data that describes other data or data about other data.

Meta Tag Generator
A software or online service that provides meta tags based on the information already entered.

Mini Site
Website consisting of 1 or 2 pages that only focus on one theme, or one particular product / service.

Mirror Site
Original site be copied to another server computer in order to reduce network traffic and generally should always be regularly updated to ensure that the contents of this website in accordance with the copy of the original website.

Moderators
Someone who leads an online discussion forum.

MOTO (Mail Order / Telephone Order)
A payment transaction without a card, the transaction is done via phone or email online at the website.

MPEG (Moving Picture Experts Group)
Type of file format used for video files in a website. Writing files usually end with ". Mpg" or ". Mpeg".

Multipurpose Internet Mail Extensions (MIME)
Facilitating an email in order to store data other than text, such as fileAudio and Video.

Multi-Level Marketing (MLM)
Sales of a product in the form of goods / services through a group of independent distributors who sell wholesale or retail and sponsoring others to do the same thing.

MySQL
Free database management system that uses SQL (Structured Query Language) as the common language used to add, access and process data in a database.
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Internet Marketing Term Dictionary L

L

Lifetime value of a customer
The number of sales in dollar value can be estimated, ie the amount of expenditure for the purchase of customer product / service we are expected to affiliate.

Link / hyperlink
Connection or a connection from a source to other sources. For example in the networking system or the Internet.

Link checker
Software program or online service that is used to inspect the damage in a site link.

Link popularity
The size of the popularity of a site that is expressed in the number and quality of links to a site.

Link text
A text that directly connected to a link.

Long Domain Name
Domain names that contain more than 26 characters. Limit to 67 characters, including the extension (. Com,. Net, etc.) Are provided.

Long file
Recording of all requests for individual files that are requested from a website.

Login
The process to enter into an online service that contains the name / username and password.
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Internet Marketing Term Dictionary K

K

K / KB (kilobytes)
The size of computer memory. One kilobyte equals 1024 bytes.

Kbps (kilobits per second)
In data communications, kilobits per second (thousands of bits per second) is a measure of how fast data can be transferred in a network, such as the internet connection.

Keyword
A word used as a reference for finding other words or an information.

Keyword density
Ratio or the ratio between the keywords (keyword) search and the number of total words that appear in a single web page. If the keyword appears we are only, say, once, in a page a page that has a 2,000 words, then the density (density) is 0.005 percent.

Keyword frequency
The intensity (how many times) the emergence of keyword phrases contained in one page.

Keyword proximity
Similarity between two or more keywords.

Keyword stuffing
Repetition of keywords and keyword phrases in meta tags and other places in the HTML page.

Kilo -
Prefix which states the size of one thousand (1000)

Kilobits
In data communications, kilobits used to express the size of one thousand (1000) bits
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